Custom Vans
Part of a series on TikTok. [View Related Entries]
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About
Custom Vans refers a series of TikTok videos in which users create meme inspired Vans[2] by using the Vans shoe brand feature[1] that allows customers to upload photos to design their shoes.
Origin
On April 22nd, 2019, TikTok user bigboujeegaygirl uploaded the earliest known custom vans video featuring their Rani Rodriguez design (shown below). The video gained over 318,700 likes and 24,300 shares in three days.
https://www.tiktok.com/embed/v2/6682865720465820933
Spread
On April 22nd 2019, more TikTok users began creating custom Vans online inspired by memes. @katerth0t uploaded a video of Vans with a Peppa Pig design which gained over 400 likes in three days (shown below, left). The next day, @ironicemojis uploaded a video featuring Squidward Vans which garnered over 200 likes in two days (shown below, center). On April 24th, @ameliala uploaded an I'm Baby rendition that accumulated over 170 likes in a day (shown below, right).
https://www.tiktok.com/embed/v2/6682921827058076933
https://www.tiktok.com/embed/v2/6683128003637038341
https://www.tiktok.com/embed/v2/6683514361169841413
Various Examples
https://www.tiktok.com/embed/v2/6683703540990348550
https://www.tiktok.com/embed/v2/6683595065522130182
https://www.tiktok.com/embed/v2/6683750088268844294
https://www.tiktok.com/embed/v2/6683852277553302790
https://www.tiktok.com/embed/v2/6683636493426101509
https://www.tiktok.com/embed/v2/6683415149853805830
Search Interest
External References
[1] Fast Company – Vans Custom Design
[2] Vans – Custom Shoes
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