Part of a series on Bait / This is Bait. [View Related Entries]
[View Related Sub-entries]
PROTIP: Press 'i' to view the image gallery, 'v' to view the video gallery, or 'r' to view a random entry.
Don't Google, also known as Do Not Look Up and Don't Google Translate, refers to reverse-psychology posts on Reddit, Instagram, TikTok and other platforms which warn users against googling certain words or word combinations, seeking to arouse their curiosity and bait them into making the search. The format often baits users into googling shock sites and imagery such as 2 Girls 1 Cup, or into googling slurs, sex terms or semantically similar words, such as Dinosaur Which Had 500 Teeth. On TikTok, posts following the format are often accompanied by a slowed-downed version of "Dreams" by ZHY & NERO known as "A Body Has Been Discovered."
While some posts following the format have been discovered earlier, the format did not see pronounced spread until it gained popularity in /r/okbuddyretard subreddit, on TikTok, and on Instagram in September-October 2019. On Reddit, the earliest discovered post following the format was made by Redditor nessso on September 13th, 2019, captioned "Do No Don't Google 'Lovecraft Cat Name'" (shown below, left). The post received over 540 upvotes in /r/okbuddyretard subreddit. While the origin of the trend on TikTok is unknown, the #dontgoogle hashtag was indexed by Google on September 25th, with the earliest discovered post made by TikTok account @dont.google on October 20th, 2019 (shown below, right).
Starting in September 2019, memes warning users against looking up certain words and word combinations and translating certain words in Google translate received popularity /r/okbuddyretard subreddit. For example, a September 28th, 2019, meme by Redditor Raul_bitchboi inviting viewers to translate "how" into Romanian received over 3,400 upvotes in five months (shown below, left). An October 1st, 2019, meme by Redditor FyreAresenal based on the joke received over 8,700 upvotes (shown below, right).
Starting in November 2019, the format gained significant popularity on TikTok, with users baiting the others into checking shock websites and looking up disturbing imagery such as gore. For example, a November 24th, 2019, post by TikTok user @dont__search.ok received over 213,700 likes in two months (shown below, left). A December 5th, 2019, post by TikTok user @google_scary_stuff received over 150,800 likes (shown below, center). A December 12th, 2019, post by TikTok user @a1anth gained over 408,600 likes in two months (shown below, right).
https://www.tiktok.com/embed/v2/6762868881821338886 https://www.tiktok.com/embed/v2/6767060247988292870 https://www.tiktok.com/embed/v2/6769665332081691910
In many TikTok examples of the meme, a slow-downed version of a remix of "Dreams" by ZHU & Nero was used.
Replace X In Y
Dinosaur That Has 500 Teeth
https://www.tiktok.com/embed/v2/6775162914920729861 https://www.tiktok.com/embed/v2/6774133525915503877 https://www.tiktok.com/embed/v2/6773477430020656390
 iFunny – powet120's Post
 Reddit – Guys quickly my moms coming
 Reddit – Please don’t
 Google – Search results=
 TikTok – @dont.google
 Reddit – Bro NOT FUNNY my mom saw!
 Reddit – Dont do it!!!!
 TikTok – @dont__search.ok
 TikTok – @google_scary_stuff
 YouTube – A body has been discovered!
 YouTube – ZHU & Nero – Dreams
There are no videos currently available.
Jan 31, 2020 at 11:37AM EST
Feb 01, 2020 at 06:17PM EST
+ Add a Comment
Add a Comment