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On October 25th, 2007, a user named Magne Lauritzen added the phrase to a photo of a striped brown cat with an open mouth and unfocused eyes. The identity of the cat or its owner are unknown, as the image was uploaded to the I Can Has Cheezburger LOLCat Builder without contact information.
The phrase gained popularity over the years and began to not only include excitable cats, but also other animals and even people.
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