
JollyTok
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About
JollyTok or Jolly Tok is a TikTok meme trend denoted by text-heavy videos of people dancing and acting jolly under overtly positive, welcoming captions that invite anyone to join JollyTok. The trend was popularized in March 2025 and was purportedly started that same month by TikToker @gnaw.bonez. Many videos following the trend use variations of the song "Sunshine, Lollipops and Rainbows" by Lesley Gore. JollyTok is a riff on the JuggTok trend.
Origin
On March 14th, 2025, TikToker[1] @gnaw.bonez posted a video explaining the rules of "JollyTok," including, "use polite language" and "treat your loved ones with respect," over a video compilation of positive, lighthearted clips, garnering over 23,000 views in three days.
@gnaw.bonez #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok ♬ Living In The Sunlight – Spongebob
The same TikToker[2] continued to post videos advertising JollyTok over the following days. Later that day, they posted a similar video about JollyTok, explaining the purpose of the trend, garnering over 170,000 views in three days.
@gnaw.bonez #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok #jollytok ♬ Sunshine, Lollipops And Rainbows – Lesley Gore
Spread
The meme garnered viral spread over the following days in mid-March 2025 as more users created JollyTok videos, often using the hashtag "#JollyTok" to collect them.
For example, on March 15th, 2025, TikToker[3] @wiz3008 posted a video following the meme that looks to welcome people to JollyTok, garnering over 950,000 views in two days.
wiz3008</a> <a title="jollytok" target="_blank" href="https://www.tiktok.com/tag/jollytok?refer=embed">#jollytok</a> <a title="joy" target="_blank" href="https://www.tiktok.com/tag/joy?refer=embed">#joy</a> <a title="jolly" target="_blank" href="https://www.tiktok.com/tag/jolly?refer=embed">#jolly</a> <a title="joyous" target="_blank" href="https://www.tiktok.com/tag/joyous?refer=embed">#joyous</a> <a title="positivity" target="_blank" href="https://www.tiktok.com/tag/positivity?refer=embed">#positivity</a> <a title="dandyworld" target="_blank" href="https://www.tiktok.com/tag/dandyworld?refer=embed">#dandyworld</a> <a title="fyp" target="_blank" href="https://www.tiktok.com/tag/fyp?refer=embed">#fyp</a> <a target="_blank" title="♬ Step! (Game Version) Music from "The Idolm
ster Cinderella Girls" – Mio Honda (CV: Sayuri Hara)" href="https://www.tiktok.com/music/Step-Game-Version-7197108344337893378?refer=embed">♬ Step! (Game Version) Music from "The Idolm@ster Cinderella Girls" – Mio Honda (CV: Sayuri Hara)
That same day, X[4] user @aizenwizen made a post redefining prevalent slang terms and acronyms like "SYBAU" and "TS" to fit the tone of JollyTok, garnering over 2,100 likes in two days.

On March 16th, TikToker[5] @b1rdnestlive0 posted a similar video of someone dancing under a list of definitions of "JollyTok slang" that takes preexisting slang terms and redefines them to fit the tone of JollyTok, garnering over 894,000 views in a day.
@b1rdnestlive0 ♬ Sunshine, Lollipops and Rainbows – Rerecorded – Lesley Gore
Various Examples
@tylerthecreatorfan27633 #jollytok #jollytok #jollytok #jolly #staypositive ♬ オリジナル楽曲 – roku beats
@strawberriezz_34 remember to stay jolly!!✨😆☀️💖 #jolly #jollytok #stayjolly #dancingfruit #happy #sunshine #sunshinelollipopsandrainbows🌈🍭 #jollytok🌈🦄😁 ♬ Sunshine, Lollipops And Rainbows – Lesley Gore
@secretlydipper everyone is welcome here!!!! #jollytok #fun #jolly #happy #positive #antibullying #hearts #sunny #sparkles #rainbows #lollipops #peaceful ♬ Sunshine, Lollipops And Rainbows – Lesley Gore
@gooberwoman.2.0 #jollytok #weloveyou #joy #happy #happiness #acceptance ##sugar #spice #everything #nice #livelaughlove ♬ original sound – mwaur
Related Memes
JuggTok / SlimeTok
JuggTok and SlimeTok refers to a genre of Hood Irony video memes on TikTok and Instagram Reels characterized by intentionally bastardized AAVE slang, walls of text with Slang Overload and background videos that allude and oftentimes subvert Blackness, including Druski Dancing and JamWayne rapping. Emojis like the "broken heart" emoji (💔), also known as the heartbreak emoji, and the "wilted flower" emoji (🥀), are common signifiers of JuggTok, meant to mock performative emo culture, specifically aimed at underground rap fanbases of artists like XXXTentacion, among others. The "green heart" emoji (💚) is commonly used for SlimeTok. "JuggTok" is a portmanteau of the AAVE term "jugg" — roughly meaning "rob" — and "TikTok." "SlimeTok" is a similar portmanteau derived from the AAVE term "slime" — meaning a friend — and "TikTok." The JuggTok and SlimeTok aesthetic sprouted from Chopped Chin memes and the the intentional misuse of ICL TS PMO in early 2025. By February 2025, so-called "JuggTokers" created SlimeTok after JuggTok allegedly became "mainstream." The idea that JuggTok and the 💔 emoji had become mainstream led to the ironic creation of SlimeTok. Thereafter, memes powerscaling JuggTok and SlimeTok surfaced en masse.
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