About

Just Making Sure I Don't Fit In, also known as Just Rubben and Rubben on My Yellow Leg, refers to an exploitable meme and reaction image that shows an orange or yellow male figure looking across a line of white figures representing that he doesn't fit in akin to the concept of Sheeple. The image has a top and bottom Impact caption that reads the catchphrase. In 2023, the image was shared en masse on social media sites like Twitter / X and Instagram as a way to humorously differentiate one's opinion or taste from the masses. A notable re-edit of the meme read, "Just Rubben and Rubben on My Yellow Leg," designed to be nonsensical and ironic. The meme led to a series of increasingly avant-garde exploitable usage.

Origin

It is currently unknown who created the original "Just Making Sure I Don't Fit In" meme. The first discovered upload of the image was shared by Facebook^[1] user Kemetjuice on February 20th, 2019, gaining 176 reactions in four years (shown below). In the bottom left corner, an unreadable watermark (likely from the original page) is shown, including the number "45."

Spread

Going into the 2020s, the image spread online and was exploited. For instance, on August 14th, 2020, X^[2] user @gojoism paired the image with the I'm Nothing Like Y'all meme, gaining 269 likes in three years (shown below, left). On August 2nd, 2021, X^[3] user @teaxtarot captioned the image "Aquarius," receiving over 6,100 likes in two years (shown below, right).

Also in 2021, the image started to surface in semi-viral Reddit^[4] posts. In 2022, the image was used in X^[5] replies that reached over 1,000 likes, acting as a reaction image which highlighted the person's differing opinion from the statement made in the original tweet. In late 2022, tweets^[6] reaching 1,000 likes surfaced using the image.

In 2023, predominant memetic usage of the image spread on social media. For instance, on June 4th, 2023, Instagram^[7] user @ kiwi.kiddo shared a redraw with clowns, gaining over 1,500 likes in six months (shown below).

Just Rubben And Rubben On My Yellow Leg

On August 1st, 2023, X^[8] user @poisonjr shared a crude recaption of the image, reading, "Just Rubben and Rubben on My Yellow Leg," gaining 11,000 likes in four months (shown below, left). The post is currently the first known sharing of the image online.

On December 3rd, 2023, X^[9] user @bylandee reposted the "Just Rubben and Rubben on My Yellow Leg" meme, gaining over 1,400 likes in nine days. Then, the image was reposted by X^[10] user @SkinnyTuna on December 6th, receiving over 5,000 likes in six days. X^[11] user @SkinnyTuna then exploited the image on December 7th, gaining over 1,200 likes in five days (shown below, right).

Going into December 2023, X^[12][13] user @SkinnyTuna continued the re-editing of the image (example shown below, left), leading to others adding to the trend. For instance, on December 8th, 2023, X^[14] user @sidewalkskittle posted a variant stock image reading, "Just Hootin And Holleren," gaining over 320 likes in four days (shown below, right).

Various Examples

Search Interest

Unavailable.

External References