Chef Jacques la Merde
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About
Chef Jacques La Merde is the pseudonym of an anonymous Instagrammer who uses a single topic blog to parody food porn and haute cuisine with photographs of detail-oriented dishes created from common junk foods.
Online History
The Chef Jacques La Merde Instagram[1] account was created by an anonymous user on February 5th, 2015. Translating to "Chef Jack Shit", the first post was a photograph of a fancy-looking plate of food. The caption gave the ingredients: "tartar of hand cut hot rod, @eatnomiku egg yolk, "intense pickle" Doritos soil" and tagged the post with a combination of common foodie hashtags and product names. As of May 2015, this post had 667 likes and 129 comments.
In the account's second post, the captions became all caps and began referring to the life of the fictional chef more frequently, including references to a sous-chef named Paco.
Spread
By May of 2015, after only 28 posts, the account had acquired more than 63,700 followers, and was written about on a variety of food blogs, including Eater, Twisted Sifter, and the Onion AV Club. [2][3][4] In an interview with First We Feast[5], the blogger explained the process of creating the dishes.
USUALLY IM LIKE PUMPIN GAS OR PICKIN UP SOY MILK AND I’LL SEE SOME SHINY PACKAGING AND I’LL GET THIS FLASH OF LIKE “HEY THAT COUD BE SOIGNÉ !!!!” LIKE THE OTHER DAY I FOUND SOME SWEDISH FISH GUMMIES AND I BROUGHT THEM TO MY SOUS JOSÉ AND WE JUST STARTED RAPPIN IDEAS AND FINALLY AFTER LIKE 17 DAYS WE CAME UP W/ THIS SUPER TIGHT SWEDISH FISH CEVICHE USING LIME POWERADE FOAM, RED HOTS AND CRACKER JACK. PPL EXPECT A CEVICHE TO BE SAVORY, BUT THEN U SURPRISE THEM AND SHOWCASE UR CREATIVITY AND ALL OF A SUDDEN, UR NEXT LEVEL. BEING CREATIVE IS ABOUT LOOKIN AT WHAT EVERYONE ELSE IS DOING AND GOING TOPSY TURVY ON THEM !!!
Various Examples
Search Interest
not yet available
External References
[1] Instagram – Chef Jacques La Merde
[2] Eater – Brilliant Instagram Account Pokes Fun at High-End Dining
[3] Twisted Sifter – This Guy is Plating Junk Food Like High End Cuisine and It’s Awesome
[4] The A.V. Club – An Instagram user is making junk food look high end
[5] First We Feast – OUR FAVORITE SATIRICAL FOOD WORLD INSTAGRAMER CHEF JACQUES LA MERDE TEACHES US HOW TO BE SOIGNÉ
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Recent Videos
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Top Comment
*Name censored*
May 08, 2015 at 07:30AM EDT