Overview

Kirkiversary, also spelled Kirkaversary or Kirkversary, is a viral event and series of memes marking the first anniversary of conservative political commentator Charlie Kirk's assassination and death on September 10th, 2025. In early September 2026, the term circulated widely across various social media platforms, with users using it in a mocking or celebratory manner leading up to the event.

During the anniversary, some also called the event Kirkmas, a portmanteau of "Christmas" and "Kirk," sharing images or videos of themselves leaving out milk and cookies on "Kirkmas Eve" similar to Santa Claus.

Background

Charlie Kirk was an American conservative political commentator and activist who founded Turning Point USA and hosted debates at colleges and universities. He had a large following among conservatives and Christians, while his opposition to abortion, DEI programs and gun control, along with his views on LGBTQ+ rights, made him a controversial figure.

On September 10th, 2025, Charlie Kirk hosted a debate at Utah Valley University's Fountain Courtyard. During the event, Kirk was suddenly shot and killed while answering a question about gang violence and mass shootings. Footage of the shooting was widely circulated on social media and became the subject of widespread online discussion.

In the days following Kirk's death, some of his supporters promoted a martyrdom narrative around him and called for people to mourn or refrain from making jokes about his death. Critics and users who mocked Kirk were reportedly subjected to threats of doxxing, harassment and efforts to expose or boycott them.

In the months following Kirk's death, numerous memes were made at his expense, while content supporting or defending him was often met with mockery. This included "Kirkified" memes and other anti-Kirk edits, as well as the AI-generated song "We Are Charlie Kirk," which was created to honor Kirk but later became widely used to criticize and mock him and his supporters.

As the first anniversary of the event approached, many internet users began anticipating the date as if it were a real holiday, coining the term "Kirkiversary" (among other spellings) to refer to the event around mid-August 2026.

On August 15th, 2026, X^[1] / Twitter user @meruemsbrainrot posted one of the earliest references to the event in a tweet that read, “neck started hurting and the kirkaversary is coming up,” referring to the upcoming anniversary of Charlie Kirk's death. The post received approximately 2.18 million views and 247,000 likes in about three weeks.

Online Reactions

Discourse, memes and other content related to the one-year anniversary of Charlie Kirk's death continued spreading on social media in late August and early September 2026.

On September 4th, 2026, X^[2] user @ivyphobic posted “if you weren’t celebrating the day Charlie Kirk died then you can’t celebrate on the kirkiversary.” The post received approximately 14.1 million views and 273,000 likes in four days.

On September 4th, 2026, X^[3] user @offbasicwhite posted a list of dates labeled “kirkmas eve,” “kirkiversary,” “9/11” and “new kirks eve.” The post received approximately 3 million views and 252,000 likes in four days.

Also on September 4th, 2026, TikTok^[4] user @ykkghost posted a video that received 3.2 million views and 832,000 likes in four days.

On September 7th, 2026, TikTok^[5] user @kemonibru posted an AI-generated video of Erika Kirk that received 767,500 views and 158,800 likes in one day.

Later on September 7th, 2026, TikTok^[6] user @munchy_monk posted a video mocking those who were upset when Kirk was killed but have since embraced it. The video received 502,100 views and 139,200 likes in one day.

Various Reactions

Search Interest

External References