![Meltdown May meltdown animated woman](https://i.kym-cdn.com/entries/icons/mobile/000/037/339/Screen_Shot_2021-05-27_at_1.52.16_PM.jpg)
Meltdown May
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Overview
Meltdown May refers to an unofficial annual observance that celebrities and popular Twitter accounts seem to attract controversy as a result of their tweets and comments in the month of May and draw further attention to themselves as they argue with their critics.
Background
The first Meltdown May was May of 2015 and was started by user @Chump_Dick.[1] There was a Meltdown May Twitter account associated with the event at the time, though it has since been deleted. The event was inspired in part by Steak-umm drafting rules for interacting with the company on social media after getting trolled in 2014[2]
![The First Meltdown May tweet ELIDOWN A------ Cut To Ribbons By Overpressure Bidet @chump_dick ... EXTREMELY excited and honored to have been selected as the OFFICIAL @BigDogClub Commentator for Meltdown May 2015! EATOWN 2015 Ma AEI American Enterprise Institute for Public Policy Research Steak-umm xanax. BIG DOGS Burgers MAY](https://i.kym-cdn.com/photos/images/newsfeed/002/110/443/a56.png)
Developments
There were scattered references to "Meltdown May" on Twitter over the following two years: for example, in 2016, Twitter users[3] suspected Nate Silver might "win" Meltdown May for tweeting about the 2016 United States Presidential Election (shown below, left). In 2017, Kurt Eichenwald's Hentai Thread was considered an example of Meltdown May, though it happened in early June of that year.[4] The unofficial event began gaining more attention in 2018: that year, Mel Magazine[4] posted an explainer for the event, citing early May 2018 events such as Kanye West saying slavery was a 'choice' and Ross Douthat tweeting a thread about incels (shown below, right) as examples of Meltdown May 2018.
![Nate Silver ... @oxwof @ByYourLogic Meltdown May is happening Nate Silver @NateSilver538 · May 10, 2016 1. For f---'s sake, America. You're going to make go on a rant about general election polls -- in May? 10:20 AM · May 10, 2016 · Tweetbot for Mac](https://i.kym-cdn.com/photos/images/newsfeed/002/110/444/db2.png)
![Ross Douthat on Incels Ross Douthat @DouthatNYT · May 3, 2018 All right, let's see if I can write a short thread restating the argument of yesterday's column in ways that are less amenable to misinterpretation. Here we go. 406 27 611 455 Ross Douthat @DouthatNYT · May 3, 2018 1. American society presents an interesting combination: Our cultural norms and prevailing messages have dramatically elevated the importance of sex to the good life; at the same time, we are increasingly failing to successfully pair people off. 182 27 176 175 Ross Douthat @DouthatNYT · May 3, 2018 ... 2. This means the "incel" phenomenon isn't just reducible to its toxic violent misogynistic form; there's a large sexless population (not just young and male but female, older, gay, etc.) caught in a psychic vice btw the culture's obsession w/sex and its absence from their lives. 212 27 207 189](https://i.kym-cdn.com/photos/images/newsfeed/002/110/446/288.png)
In 2019, Meltdown May contenders included ProJared after the scandal with his wife, and Theresa May for resigning as Prime Minister during the month (example shown below, left).[5] The Washington Post[6] covered Meltdown May 2020, citing multiple celebrity scandals on social media that occurred during the month, including Lana Del Rey's 'A Question For The Culture' post (example shown below, right).
![Theresa May derek davison ... @dwdavison Meltdown May 8:17 AM · May 24, 2019 · Twitter for iPhone](https://i.kym-cdn.com/photos/images/newsfeed/002/110/447/b5e.png)
![Lana Josh ... @rohmerfan1127 Lana Del Rey is giving us a Meltdown May for the ages, and I, for one, am grateful 1:58 PM · May 25, 2020 · Twitter Web App](https://i.kym-cdn.com/photos/images/newsfeed/002/110/448/de2.png)
In May of 2021, multiple commenters agreed that Eve Barlow was the main character of Meltdown May for her consistent Zionist posting, culminating in her writing a piece in which she bemoaned mass replies of "Eve Fartlow" to her posts as a "social media pogrom."[7]
![Symphony of Hubris gaming disorder bun @roun_sa_ville ... undisputed winner of meltdown meltdown may. absolute poetry. a symphony of hubris Eve Dov Ber O @Eve_Barlow When I swiftly blocked her for my own protection, she posted a picture of her My latest for @tabletmag block by me and tweeted that she was The Social Media Pogrom “honored." Her intentions here are obvious: She was sending a bat signal out to go beat this Jew: permission for Due to the juvenile nature of this “Eve Fartlow" attack, which sounds like it Add a comment was invented by a three-year-old high on Pop-Tarts, I wondered if the bombardment of “Eve Fartlow" tweets tabletmag.com The Social Media Pogrom was engineered to drive me insane. Perhaps it was a form of digital 6:39 PM · May 26, 2021 · Twitter for iPhone](https://i.kym-cdn.com/photos/images/newsfeed/002/110/455/581.png)
Search Interest
External References
[1] Twitter – chump_dick
[2] Something Awful – A Review of Steak-Umms' Social Web/Community Guidelines
[4] Mel Magazine – MELTDOWN MAY IS FINALLY HERE
[5] Twitter – Meltdown May 2019 search
[6] Washington Post – It was a Meltdown May for the ages. These celebrities would probably like to forget it.
[7] Twitter – @roun_sa_ville
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