About

Get Your Fucking Ass Up And Work refers to a quoted piece of business advice given by TV personality, model and actress Kim Kardashian during a March 2022 Variety interview promoting her family's new Hulu reality show, The Kardashians. The advice was seen as out-of-touch by many and inspired negative reactions and memes using it as a catchphrase online criticizing Kim for getting famous from a sex tape and having rich parents.

Origin

On March 9th, 2022, Variety published an interview with the Kardashians to their YouTube^[1] channel in promotion of their new reality show The Kardashians. At the 5:11 mark, Kim said, "I have the best advice for women in business: get your fucking ass up and work. It seems like nobody wants to work these days." Her sister Kourtney then said, "That's so true." The video gained over 324,000 views in a week. Variety shared the interview in a tweet^[2] highlighting the quote that day, gaining over 14,500 likes and 46,000 quote-retweets in a week.

"I have the best advice for women in business: get your fucking ass up and work. It seems like nobody wants to work these days. You have to surround yourself with people that want to work. Have a good work environment where everyone loves what they do, because you have one life. No toxic work environments and show up and do the work."

Spread

The advice gained significant criticism online starting the day the interview was released. On March 9th, 2022, actress and Twitter^[3] user @jameelajamil quote-retweeted Variety and criticized the interview, gaining over 44,000 likes and 7,200 retweets in a week (shown below, left). On the same day, Twitter^[4] user @jessicadefino_ quote-retweeted the post and claimed she used to work on the "Kardashian apps," criticizing the working conditions, gaining over 640,000 likes and 91,000 retweets in the same span of time (shown below, right).

On March 10th, Variety posted the clip to TikTok,^[5] gaining over 3.3 million views in six days. The original sound, consisting of Kim's quote, inspired over 13,000 videos in the same period of time. Some of the most prominent are comedy skits and videos poking fun at the quote (notable examples shown below).

On March 10th, Twitter^[6] user @P0PKULTURE posted a meme using the phrase along with a screenshot of Kim Kardashian holding onto Ray J, who she filmed her sex tape with, implying she got famous off the sex tape, gaining over 4,000 likes in six days (shown below). On May 14th, Instagram^[7] user davie_dave posted a similar meme, gaining over 12,200 likes in two days (shown below, right).

On March 15th, Instagram^[8] user shitheadsteve posted a meme replacing the caption on a Now This Instagram^[9] post changing the quote to suggest Kim is only famous because she has rich parents, gaining over 207,000 likes in under 24 hours (shown below).

Various Examples

Search Interest

External References