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On April 1st, 2019, various websites and online services released gag videos, products and features in honor of April Fools’ Day.
Snake in Google Maps App
The Google Maps application launched a version of the game Snake, which allowed users to pick up passengers while controlling a pixel art mode of transportation in a variety of locations around the world.
Meanwhile, the Google Nederland YouTube channel uploaded a video titled "Introducing Google Tulip," which presented a new feature allowing people to use a Google Home device to talk to tulip plants (shown below).
On April 1st, the Internet Sequencing Machine launched on the /r/sequence subreddit. The project allows users to upload GIFS to the /r/sequencemeta subreddit, where the most upvoted images would be added to a compilation that would be edited into a crowdsourced short film.
Tinder Height Verification
DJ Khaled TikTok Chief Motivational Officer
Proud to announce that I am the FIRST and the NEW CHIEF MOTIVATIONAL OFFICER for TIKTOK. #sponsored Follow me on— DJ KHALED (@djkhaled) April 1, 2019
TikTok_US</a> <a href="https://twitter.com/djkhaled?ref_src=twsrc%5Etfw">DJKhaled and visit https://t.co/4fevVeESC8 Let's get inspired. BLESS UP. https://t.co/XTeY7SW0Z2 pic.twitter.com/1Bw8BaJMmp
Video Game Dunkey Xbox Direct
McDonald's Pickle Burger
View this post on Instagram
Pickle lovers, it’s the news you’ve all been waiting for. We’re super stoked to announce the launch of our brand new McPickle Burger. It’s time to tuck into juicy, flavoursome pickles layered between melted cheese, ketchup sauce and toasted sesame seed buns. It’s sure to be a treat for all your senses. #dailynuggets #mcpickle #pickleoverload #maccas #imlovinit
On Twitter and Instagram, various comic artists began posting illustrations in which the characters are shown having realistic eyes, accompanied by the hashtag #EyeAmTheFool (shown below). On April 1st, Redditor footwear4 submitted a post to /r/OutOfTheLoop asking for an explanation of the trend, to which Redditor nynexman4464 replied that the was "speculation" that it was an April Fools' Day gag, referencing a previous comic trend using the punchline "Maybe… I am the fool."
James Comey Tweet
James Comey posted a cryptic tweet with the message "I'm in. We need someone in the middle. #2020" (shown below). In response, many speculated that Comey was announcing his bid for the United States presidency as part of an April Fools' Day prank.
Following the post, people mocked Comey's attempt at humor, using his joke as the caption to other images involving the word "middle," whether that be infamous middle children, other cultural properties involving the word or images in which the subject is in the middle of the frame (examples below).
That day, Twitter published a Moments page about the tweet and the meme it inspired.
Tom Brady Retirement Tweet
That day, as part of an April Fools' Day prank,American professional football player Tom Brady tweeted his first tweet: "I'm retiring. In my spare time, I'll be tweeting #LFG." The tweet received more than 37,000 retweets and 123,000 likes in 24 hours (shown below).
Some were dubious of the tweet, including the official NFL Twitter account (shown below, left). Fans, however, were split about whether they appreciated the joke or not (example below, center and right).
Brady followed the tweet by writing "was this a bad joke?" The post received more than 7,300 retweets and 56,000 likes in 24 hours (Shown below).
That day, Twitter published a Moments page about the response to the tweet.
US Open Tennis
On April 1st, the US Open's official Twitter account posted a picture of a dog on a tennis court chasing a ball. They wrote, "BREAKING: The US Open to add puppies to the ballperson team at the 2019 tournament for the first time. All breeds welcome." The tweet received more than 8,500 retweets and 35,000 likes in 24 hours (shown below).
Starbucks coffee chain posted a video on Twitter for "Pupbucks," a Starbucks store for dogs. The post received more than 2,100 retweets and 10,000 likes in 24 hours (shown below).
— Starbucks Coffee (@Starbucks) April 1, 2019