Shrek taking a photo and caption that reads "YEP. THIS ONE'S GOING IN MY
CRINGE COMPILATION"

Shrek's Cringe Compilation

Part of a series on Shrek. [View Related Entries]

Updated Feb 17, 2022 at 02:42PM EST by Philipp.

Added May 16, 2018 at 09:12PM EDT by funnymemeslol.

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About

Shrek's Cringe Compilation" refers to an image macro of the character Shrek taking a photograph captioned with variations of the phrase "*SNAP* Yep. This one's going in my cringe compilation." The reaction image achieved viral popularity in mid-2018 and has since spawned multiple remakes, redraws and recaptions.

Origin

Image Origin

The image of Shrek holding the camera is speculated to be a frame from a lost commercial for HP (shown below, left).[8] Two other images from the speculated commercial and associated materials have been discovered, one showing Shrek holding checking a picture on the camera's screen (shown below, center), and the other, from an HP booklet,[9] showing the same model from a different angle (shown below, right). Lost media researchers consider that the commercial may or may not exist, and the exact origin of the image remains unclear.[10]


istudio/shrekz/pic/ sqpub/shpo_shrek/r8/comp/f.101.r Thu Feb 12 15:06:35 2004 you hp YOU DON'T HAVE TO BE PRETTY TO BỆ PICTURE PERFECT. Even ogres care about picture quality. True-to-life colors are important whether to highlight his bright yellow smile or her unique skin tone-an elusive shade of green. Using their HP digital camera, Shrek and Princess Fiona™ captured the best moments of their honeymoon. Now they'd like to share those moments with you. To enjoy the entire story of their honeymoon, and to share your own photos, visit www.hp.com/you. invent lo004wlan-kord Dalopri Company Sh Pracs Fona&C2004 Duanwak

Meme Origin

On January 6th, 2018, iFunny[7] user Gxbe posted the image, captioning it, "*SNAP* / Yep. This one's going in my cringe compilation" in response to to a NSFW cartoon (portion shown below). The post gained over 1,500 smiles in four years.



Spread

On January 7th, 2018, Twitter user @cooltop[1] posted an image macro of Shrek taking a photograph with the caption "*SNAP* / Yep. This one's going in my cringe compilation," describing it as an image that can "absolutely obliterate anyone" (shown below). Within five months, the tweet gained over 730 likes and 350 retweets.


colton ><价Σ @cooltop-Jan 7 you can absolutely obliterate anyone in any situation by just sending them this image SNAP YEP. THIS ONE'S GOING IN MY CRINGE COMPILATION

On January 8th, 2018, YouTuber ham channel uploaded a video featuring the image macro (shown below).



On January 10th, Redditor Brassow submitted the image macro to /r/MemeEconomy.[6]

On May 19th, an anonymous 4chan user submitted a post to the /int/ board about attempting to explain the "shrek with a camera meme" to their mother (shown below).[4]


EAnonymous 05/19/18(Sat)1947:55 No.89820768 Archived 89820872 89821210 898212398982344389825442 I told my mom about the shrek with a camera meme. But she didn't get it. I tried to explain to her what a fringe compilation is . Moms are so annoying xD Anonymous05/19/18(Sat)19:50:28 No.89820842 me on the bike Anonymous 1 05/19/18(Sat)19:51:56 No.89820872 89820768 (OP) >2018 >Blackberry Anonymous05/19/18(Sat)19:52:35 No.89820897 me behind the wheel Anonymous05/19/18(Sat)20:03:13 No.89821190 me being texted to by the dude on the phone

On May 21st, Redditor zeusdefier posted the image macro to the /r/milliondollarextreme[5] subreddit in a post titled "Just found this NAZI sub."

Bill Mitchell Tweets

On May 31st, conservative political commentator Bill Mitchell tweeted a screenshot of tweets replying to him featuring the Shrek image with the caption "Yep. This one's going in my Boomer compilation," claiming they were posted by "#Sorosbots" (shown below).[2]


Bill Mitchell @mitchellvii Folks, I give you #Sorosbots. 4 replies in a row, same time, all same meme. Yeah Twitter, you might wanna check this. #smh a @COINCELPRO Replying to @mitchellvi 1h Grenade ψ @punishednade Replying to @mitchelvi 1h fe d 0ra @thefedra Replying to @mitchelvil 1h

On June 1st, Mitchell tweeted a picture of Shrek wearing a "Make America Great Again" hat captioned with "Snap / This one is going in my MAGA collection" (shown below).


THIS ONE IS GOING IN MY MAGA COLLECTION

On June 3rd, Mitchell criticized Twitter for doing "nothing" about those tweeting Shrek image macros in reply to his tweets, accusing them of being "automated and bot tweeting by leftwing trolls" (shown below).[3] The tweet was subsequently deleted.


Bill Mitchell @mitchellvi Twitter is all bent out of shape about "Russian hackers" using automated tweeting during the 2016 elections - yet they do NOTHING and even ENCOURAGE automated and bot tweeting by leftwing trolls every day. Look at this... horny on maine @RhodeAbstin. 56m Replying to @mitchellvii Alex@political_punkt Replying to @mitchellvi 56m

On June 20th, 2018, Lost Media Wiki[8] user Jocobo created a thread for searching the hypothesized lost HP commercial the image originates from (screenshot shown below, left). In 2022, the search for the commercial was reignited by a viral tweet[9] posted by @KennyLauderdal3 on February 12th which gained over 4,00 retweets and 32,000 likes in three days. In the following days, search for the image went on in the Lost Commercials Foundation Discord[11] server, with users discovering an additional image originating from a promotional booklet by HP (shown below, center and right).


Quote Jun 20, 2018 at 9:03pm dogpolygonrt66 likes this So you know that "This one's going in my cringe compilation" meme that's been making the rounds on the Internet lately? At it turns out, the image used for that meme actually comes from a lost HP camera commercial. This commercial and the entire campaign it was a part of was pretty much forgotten until know, so we only know a few things about it. • There have only been two screenshots salvaged from this commercial, the first one being from the meme, the second one being this: studio/shrek2ipic/sqpub/shpo_shrektra/comp/f.101.r Thu Feb 12 15:06.35 2004 The exact camera model the ads were for was the HP Photosmart 945, which released in 2003, two years after the original Shrek movie and one year before Shrek 2 was released. • The guy who made the model for the camera was Steve McGrath. Maybe we could contact him and see if he knows anything about this? you hp YOU DON'T HAVE TO BE PRETTY TO BỆ PICTURE PERFECT. Even ogres care about picture quality. True-to-life colors are important whether to highlight his bright yellow smile or her unique skin tone-an elusive shade of green. Using their HP digital camera, Shrek and Princess Fiona™ captured the best moments of their honeymoon. Now they'd like to share those moments with you. To enjoy the entire story of their honeymoon, and to share your own photos, visit www.hp.com/you. invent lo004wlan-kord Dalopri Company Sh Pracs Fona&C2004 Duanwak

The camera that Shrek is holding in the images was modeled by late 3D artist Steve McGraph[12] (image of the camera shown below, left). On February 15th, 2022, Lost Commercial Foundation concluded[13] that the image may or may not originate from a lost commercial (tweet shown below, right).


5.3 MP 56x zoom 8X OPTICAL FOCUS ZOOM AUTO hp photosmart 945 12.8 -3.1 7.6 -61mm Lost Commercials Foundation ... @LostAdsFDN An observation/update, based on community discussion: The meme image appears to be the same posed model from the HP booklet, albeit from a slightly different angle. Whilst this may not be from a commercial after all, it does suggest that there's more tie-in media to discover!

Template



Search Interest

External References

[1] Twitter – @cooltop

[2] Twitter – @mitchellvii

[3] Twitter (via Wayback Machine) – Bill Mitchell tweets

[4] DesuArchive – /int/ thread

[5] Reddit – Just found this NAZI sub (page unavailable)

[6] Reddit – Better than anything

[7] iFunny – Gxbe

[8] Lost Media Wiki – Lost Shrek HP Camera Commercial ~2003

[9] Twitter – @LostAdsFDN

[10] Twitter – @lostadsfdn

[11] Discord – Lost Commercials Foundation

[12] Blogspot – Steve McGrath Senior Digital Modeler and Traditional Sculptor and Illustrator

[13] Twitter – @lostadsfdn

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