About

Everyone Is Here is a catchphrase from the trailer for Nintendo's video game Super Smash Brothers Ultimate. The phrase is a reference to how every character that has ever appeared in a Smash Brothers game will be available to play in Ultimate. Online, the phrase has been parodied in videos which posit that "Everyone Is Here" means that obscure and non-Nintendo characters will be playable in Smash.

Origin

During a Nintendo Direct streamed on June 12th, 2018, during E3 2018, Smash Brothers director Masahiro Sakurai talked at length about the upcoming Smash game, revealing major details and mechanics. Sakurai revealed that the game would be called Super Smash Brothers Ultimate and that the game would feature every character who has ever appeared in a Smash Brothers game, including characters who only appeared in one title such as Young Link, Solid Snake, and Wolf. This reveal was announced with the phrase "Everyone is here!"

Spread

That day, YouTubers began creating parodies of the trailer using different characters. User Real Anime Training posted an anime parody that day, gaining over 1,200 views (shown below, left). User Dlusardi posted a clip from Spongebob Squarepants edited to parody the announcement, gaining over 1,800 views (shown below, right).

User Cyrakek (formerly Cyranek) posted one of the most popular uploads that day, including various meme characters in their parody, gaining over 151,000 views (shown below, left). Three days later, user Hyejun posted a parody that gained over 109,000 views (shown below, right).

One of the posters most instrumental in the spread of the meme was YouTuber The Beanery, who posted several videos using the meme that gained tens of thousands of views (examples shown below).

Various Examples

Search Interest

External References