Consume Product / Consoomer

Consume Product / Consoomer

Part of a series on Oomer Wojaks. [View Related Entries]

Updated Mar 13, 2022 at 03:24AM EDT by Autumn Able.

Added Nov 14, 2019 at 02:50PM EST by Philipp.

PROTIP: Press 'i' to view the image gallery, 'v' to view the video gallery, or 'r' to view a random entry.


Consume Product refers to a genre of memes poking fun at consumerism, particularly at fans of the major pop culture franchises such as Star Wars and superhero films. In November 2019, Consoomer, a variation of -Oomer Wojak meme, gained popularity as a part of the trend.


The ideology of anti-consumerism originated from criticism of consumption. 1899 treatise The Theory of the Leisure Class: An Economic Study of Institutions by Thorstein Veblen is recognized as one of the earliest literary works containing such critique.[1]

Anti-consumerism ideology received a larger spread in the 1990s and 2000s, with 2000 book No Logo bu Naomi Klein and documentary films The Corporation and Surplus: Terrorized Into Being Consumers being notable examples. Books American Psycho by Bret Easton Ellis and Fight Club by Chuck Palahniuk and their film adaptations are examples of anti-consumerism in the popular media.


Consume Product

On October 16th, 2018, YouTube channel RedLetterMedia posted an of The Nerd Crew podcast titled "The Nerd Crew: Franchise Movie News!!!".[12] In the episode, RedLetterMedia host Jay Bauman tells guest Rich Evans not to question Ben Affleck, who portrayed Batman in Batman v Superman: Dawn of Justice, being cast as Batman's archenemy Joker.

- Won't it be weird to have the same man who played Batman playing the Joker?
- Don't ask questions, just consume product and then get excited for next products.

In the following months, the phrase has been used as a copypasta on Twitter,[13] 4chan[14] and other websites, with the still image paired with the quote used as a reaction (example shown below, left).

Starting in August 2019, a number of popular tweets critical of consumerism were made on Twitter, most notably by users @OrwellNGoode and Ian Miles Cheong. For example, an August 6th tweet by @OrwellNGoode received over 170 retweets and 680 likes (shown below, right).[15]

Kaleb @KalebPrime Don't ask questions just consume product and then get excited for next products. austin walker @austin_walker Replying to@Game_Insomnia But why does it need to be for you? There are dozens of new incredible games releasing every single year. 7:04 AM -4 Nov 2018 Orwell & Goode @OrwellNGoode don't ask questions just consume product and then get excited for next products MILLENNIAL MELANCHOLY Nine in ten young Brits believe their life lacks purpose, according to shocking new study Sun Reporter 1 Aug 2019, 19:30 IUpdated: 2 Aug 2019, 1:54 A STAGGERING nine in ten young Brits believe their life lacks purpose, according to a new study. 4:25 PM - 5 Aug 2019

Starting in September 2019, several 4chan boards such as /pol/ and /tv/ saw an increase in a number of discussions in which users expressed views critical of consumerism (results for "consume product" use on /pol/ board and example posts shown below).

Searching for posts that contain "consume product"" and posts after 2019-10-1 and posts before 2019-10-31. 32 results found. Searching for posts that contain "consume product"" and posts after 2019-09-1 and posts before 2019-09-30. 42 results found. Searching for posts that contain "consume product" and posts after 2019-08-1 and posts before 2019-08-31. 17 results found. Searching for posts that contain "consume product" and posts after 2019-07-1 and posts before 2019-07-31. 10 results found. Report Anonymous Mon 30 Sep 2019 01:40:34 No.121741492 >121734461 Because people don't really care about Star Wars anymore, they just pretend to. They've been programmed to [consume product] and then get excited for and [consume next product]. No one actually cares about star wars anymore, they've just been programmed to pretend to care about it
[11/ 2/11] Anonymous Thu 24 Oct 2019 19:05:03 No.123031627 View Reply Original Report Quoted By: >> 123031718 >> 123031 743 >>123031756 THE CONSOOMER >Doesn't think, just CONSOOMS Spends money on product then gets excited for next product 2MIB, 1920x1080, d.png Google iqdb SauceNAO View Same Trace DAILY REMINDER Anonymous ID:0+vcJhUh Wed 18 Sep 2019 19:22:35 NOTHING I wish i was able to just switch off and consume product EVER HAPPENS

On 4chan, Twitter and Reddit, the trend is strongly associated with Nu-Male and Soyjak memes, with respective images and memes often utilized to illustrate the posts. Additionally, images and videos of YouTuber Eric Butts have also been used as a part of this trend.


On September 16th, 2019, subreddit "/r/ConsumeProduct" was created by Redditor Herr_Teapot.[11] In the following months, the community collected memes critical of consumerism and popular culture, including those using Soyjak images (examples shown below).

I took a stand against product but I want to consume it again! I'm like so crazy reddit OPEN IN APP r/Blizzard 56.2k members BIZARD /-00o00- Oct 25, 2019 How to restore my deleted blizzard account? so, I deleted my blizzard account 2 weeks ago because of the hong kong controversy, but now I want to play the Overwatch halloween event, how can I restore my account? with all the skins I had if possible, thanks in advice Why have a family when you can just consume product? #KalergiGang Walsall Healthcare Walsall Healthcare NHS Vould you give up this? Would you give up this? For this? For this? Bware da baby trap- use a condom You can still get Emergency Contraception up to five days (120 hours) after unprotected sex. And it's FREE if condoms are available from the Hatherton Cee est OKAY to 64446 and a young people's heat ematively you can email tptwahall.nhs @ Emergency Hormonal Contraception (EHC) call 01922 270400 or text OKAY to 64446 and a young people's health adviser will call you W'SH ப For more information, please visit For more information please visit Why yes, Partner and I are just like Character and Character from Television Show.

As of November 14th, 2019, the subreddit had over 4,200 subscribers. The subreddit was banned [16] as a part of the June 2020 Reddit banwave, with some of its users fleeing to[17]


On September 16th, an anonymous 4chan user made a post describing a person whose identity was based on consuming popular culture products as "21st Century Consoomer" on /pol/ board, referencing -Oomer Wojaks. (shown below, left).[2] In the following days, more posts using referring to people overindulging in popular culture as "consoomers" were posted on /tv/ and /pol/ (example shown below, right).[3][4]

21ST CENTURY CONSOOMER Anonymous ID:mS z JM0 Lv Mon 16 Sep 2019 03:10:11 No.2266929 14 Quoted By:>226693198 MARVEL View Reply Original Report IPA I'M WITH aVERWATCH Will consumerism be the downfall of the western civilization? L HER >o0ouugh, have you SEEN THE LAST EPISODE >that's SO COOL, I'm definitely getting that BuzzFeeo BLACKEDC yaaayyyy they're making ANOTHER SEASON >hahaha no, I don't think there's a local IPAI haven't tasted yet >l love supporting my CONTENT CREATORS hnnnnngh I want that so much >hahaha UPVOTED CAN Freddin GAMERONES 144KIB, 800x800, consoomer.gif Google iqdb Trace SauceNAO View Same >HELL YEAH, it's MY FAVORITE PODCAST >of course I'm SUBBED >o00ohhhhh yeahhh I LOVE TECHNOLOGY Anon, have you become a CONSOOMER?

On September 21st, iFunny user DeadBoyLife posted the earliest known Consoomer Wojak based on the Withered Wojak image by an unknown author (shown below, left).[5] The post received 38 smiles and did not receive notable spread. On October 16th, 2019, Redditor VAPORMACHINESLTD2001 posted an image of a "20 Year Old Consoomer" to /r/ConsumeProduct subreddit, gaining over 540 upvotes (shown below, right).[6] On the same day, the image was posted on /tv/[7] and /vp/[8] board of 4chan.

20 year old consoomer works 40-50 hours a week Tries to fill a void in saving up money to buy the newest version of [BRAND] their life with material things Gets temporary pleasure from acquiring new things but is quickly swallowed by hopelessness Believes that by acquiring enough money they will finally experience true happiness and Is depressed when they go long periods of time without buying new things Will lose everything regardless of how much they have when they die You THE 20 YEARS OLD CONSOOMER complains he can't pay college still spends money on f------ star wars merch >NEW PRODUCT NEW PRODUCT works at mcdonalds, still proud of it "NEW PRODUCT YAAAAAAAAY" ME WANT NEW PRODUCT has a shelf full of avengers s--- "F--- I NEED MORE HHNNNG I NEED MORE HNNNGG" he lives to consume he consumes to live "PRODUCT NEW PRODUCT "FUNKOPOPS YAAAAAAAAY!!" PLEASE I NEED MORE MORE MORE MORE MORE" watched infinity war 104 times doesn't even read the news, he just consumes "N!! CHILDREN BAD!! ME WANT MORE PRODUCT NOW NOW!" doesn't need money to buy food, he eats bugs like the bugman he is

On November 9th, 2019, Twitter user @mashcore4mums posted an image of an -Oomer Wojak titled "The 38 Year Old Consoomer," describing him as a mindless consumer fond of comic book movies and having a skewed perception of society (shown below).[9] The tweet received over 1,500 retweets and 5,500 likes. In follow-up tweet @mashcore4mums said that the character was created by tracing over the Twitter profile picture of film and gaming writer Bob "Moviebob" Chipman.[10]

THE 38 YEAR OLD CONSOOMER poor white people are suffering doesn't ask questions, just consooms product and then gets excited for next products in the midwest? should have consoomed the correct product thinks watching comic book movies is doing politics thinks everyone else's political opinions, both to the left and right of him are based simply on chauvanistic biases, which political views appeal to no-one other than other consoomers he obviously does not have political views entirely focused around being vindictive towards people who were mean to him unironically thinks doing video reviews of movies for children is a significant contribution to society in high school in 1997


don't ask questions just consume product and then get excited for next products

Search Interest

External References

Recent Videos 1 total

Recent Images 55 total

+ Add a Comment

Comments (208)

Display Comments

Add a Comment

Hi! You must login or signup first!