About

Running Drawing is a single topic blog featuring screenshots of illustrations made with the Nike+ mobile app by running down pre-planned routes.

Origin

On June 14th, 2014, San Francisco-based copywriter Claire Wyckoff^[2] launched the Tumblr blog "Running Drawing,"^[1] with her first post featuring a screenshot of a running trail resembling an amateur illustration of a dog (shown below).

Spread

On June 15th, Wyckoff posted a screenshot featuring her Nike+ running trail route at golden gate park, which resembled a drawing of a phallus (shown below).^[3] The same day, she highlighted the screenshot on her Instagram^[4] feed, where it gained over 230 likes in the first two months.

Over the next two months, Wyckoff submitted eight additional Nike+ running route drawings, several of which featured illustrations of penises. On August 5th, both UpRoxx^[13] and Jezebel^[5] published articles about Wycoff's penis drawings, followed by other news sites in the comings days, including The Guardian,^[6] Metro,^[7] Fast Company,^[8] The Frisky,^[9] Geekologie,^[10] Bustle^[11] and Complex.^[12]

Notable Examples

Search Interest

External References